How to Start Hand Lettering with the iPad Pro

I hope this little post helps anyone considering investing in the iPad Pro (specifically for hand lettering). I want to share what I learned during my research, everything from which size you should get, what apps you should download and what accessories I recommend. Basically, everything you need to start hand lettering with the iPad Pro. If […]

New Branding for Sarah Types Blog and Etsy Shop

I’ve had my Etsy shop and lettering Instagram account for just over 2 years. I carried over the branding from my person portfolio website (www.sarahtrafford.com) when I started ‘Sarah Types’ however I think it’s time for a re-launch and new branding for Sarah Types. I came up with a simple Branding Guide, something that would work […]

Modern DIY Las Vegas Wedding Invitations

I’m very excited to share the finished invitations for my wedding! I’ve been working on these for a few months and I couldn’t be happier with the outcome. When I started designing these, I wanted something simple, modern, minimal and fun while also reflecting the theme of the wedding (Las Vegas). I didn’t want anything too pretty […]

Why My Favourite Lettering Tools Are Killing It

I’ve been consistently practicing and doing Calligraphy and Hand Lettering for almost 2 years. I also have a couple years experience from when I was a kid ;). I think now that I’ve been practicing for a while, I definitely have a few tools that I always gravitate towards. Trial and error are why my […]

The Beginner’s Guide: How To Start Sign Painting

In the past 6 months I’ve become infatuated with sign painters. I’m not generally into the ‘standard’ type of art you’d find in galleries and on rich people’s walls, I love street art, great hand painted signs and calligraphy. It’s all type based, which probably makes sense since I’m a graphic designer by trade. I […]

Design and Create Your Own Wedding Website

Even in today’s digital world, brides and grooms still like to send out physical wedding invitations but they also find having a website really beneficial. A wedding website allows guests to R.S.V.P, buy gifts from your registry and follow along in your wedding planning journey. I bet creating a website is easier than you think! Thanks to all […]

Hand Lettered Adidas Subscription Box – Avenue A

Earlier this year I was lucky enough to know the right people in the right place and land a gig doing lettering. I didn’t know where the finished piece would be applied (Kind of glad I didn’t know at first). I eventually found out and was over the moon! Adidas has a quarterly subscription based […]

How I Created My First Font!

About a year ago I thought it would be awesome if I could create a font with my own hand writing. I didn’t know if this was even possible because I had no idea how fonts were even made. I did a bunch of google research and realised it is possible! I tried to find […]

Welcome To The New Sarah Types!

  Hello! I’m Sarah, a UI designer by day, a hand letterer and etsy shop owner by night. I’m based in Toronto but secretly (or not-so-secretly) wish I were based in Amsterdam. I love being creative, I’m addicted to hobbies and workshops. If there’s a soap making class or vegan chocolate making course happening near by, […]

Custom Logo & Business Card Stamp

  I love selling on etsy for so many reasons, the main reason being I have a lot of really awesome customers. Not only are they really nice and appreciative but they are also really creative! Recently a woman from Montreal asked me to create a custom stamp with a custom logo. She sews dolls as […]